All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of e-books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,469 Books
Advertising Theory
Esther Thorson, Shelly Rodgers
589 kr
Psychological Foundations of Marketing
Allan J Kimmel, Allan Kimmel
631 kr
Demographic Targeting
James A. Pooler
743 kr
Public Relations in Hyper-globalization
Takashi Inoue
673 kr
The Advertising Handbook
Helen Powell, Iain Macrury, Jonathan Hardy, Sean Brierley
687 kr
Brand Transformation
Keith Glanfield
658 kr
Visual Public Relations
Sarah Roberts-Bowman, Simon Collister
617 kr
Superior Customer Value
Art Weinstein
799 kr
Fashion Promotion in Practice
Dennis Maloney, Jon Cope
316 kr
Visual Merchandising for Fashion
Jonathan Baker, Sarah Bailey
198 kr
The Dynamics of Fashion
Elaine Stone, Sheryl A. Farnan
697 kr
Silent Selling
Judy Bell
536 kr
Fashion Forecasting
Lorynn Divita
590 kr
Reputation Management
Helio Fred Garcia, John Doorley
1107 kr
Creating Responsible and Inclusive Fashion Brand Narratives
Emily Huggard
Contemporary Issues in Social Media Marketing
Bikramjit Rishi, Subir Bandyopadhyay
729 kr
The Media Handbook
Helen Katz
968 kr
H2H Marketing
Maximilian Haas, Philip Kotler, Uwe Sponholz, Waldemar Pfoertsch
699 kr
Digital Marketing Fundamentals
Marjolein Visser, Mike Berry
982 kr
Influencer Marketing
Joyce Costello, Sevil Yesiloglu
Histories of Political Public Relations
Anastasios Theofilou, Martina Topić
645 kr
Social Media Campaigns
Carolyn Mae Kim, Matthew Prince
771 kr
Understanding Corporate Communications
Dmytro Oltarzhevskyi, Yevgen Zagorulko
Sponsorship in Marketing
T. Bettina Cornwell
