All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of e-books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,469 Books
A Practical Approach to Merchandising Mathematics Revised First Edition
Linda M. Cushman
563 kr
Marketing Insights from Popular Culture
Jonatan Södergren, Niklas Vallström, Pierre Guillet de Monthoux
645 kr
Corporate Communication and Sustainable Development
Ananda Das Gupta, Shulagna Sarkar
589 kr
Imagining Marketing
Anthony Patterson, Stephen Brown
687 kr
Understanding Consumer Decision Making
Jerry C. Olson, Thomas J. Reynolds
1177 kr
The Art of Purposeful Engagement
Samuel Cairnduff
Navigating Marketing Decisions for Sustainable Growth
Dipak Saha, Justin Paul, Mrinal Kanti Das, Sunil Sahadev
603 kr
Consumer Value
Morris Holbrook
925 kr
Persuasion in Advertising
John O'Shaugnessy, Nicholas O'Shaughnessy
771 kr
Ethics and Professional Persuasion
Ralph D. Barney
658 kr
Market Research in Health and Social Care
Mike Luck, Mike Tricker, Rob Pocock
2804 kr
Excellent Public Relations and Effective Organizations
David M. Dozier, James E. Grunig
1360 kr
The Why of Consumption
Cynthia Huffman, David Glen Mick, S. Ratneshwar
841 kr
Marketing Modernity
Adam Arvidsson
743 kr
Marketing and Social Construction
Chris Hackley
Marketing for Architects and Engineers
Brian Richardson
1107 kr
Consuming Books
Stephen Brown
827 kr
Gaining Influence in Public Relations
Bruce K. Berger, Bryan H. Reber
729 kr
Crisis Management By Apology
Keith Michael Hearit
Brands
Strategic Reputation Management
Pekka Aula, Saku Mantere
Successfully Marketing Clinical Trial Results
Günter Umbach
Ecological Marketing in EU Cities
Magdalena Tomala
The Hero Trap
Thomas Kolster
505 kr