Kurslitteratur inom Marknadsföring & PR

Retail Marketing

Research in International Marketing (RLE International Business)

Integrated Marketing Communications in Football

Concise Encyclopedia of Church and Religious Organization Marketing

Brands and Brand Management

Managing a Public Relations Firm for Growth and Profit

Marketing Communications for Local Nonprofit Organizations

European Consumers in the Digital Era

Modern Advertising and the Market for Audience Attention

The Rise of Positive Luxury

The Dark Side of Marketing Communications

Web Marketing for the Music Business

Outdoor Advertising (RLE Advertising)

Marketing in the International Aerospace Industry

Advertising Today and Tomorrow

Strategies for International Industrial Marketing (RLE International Business)

Advertising, The Uneasy Persuasion (RLE Advertising)

Essentials of International Marketing

Handbook of Brand Relationships

Marketplace Lifestyles in an Age of Social Media: Theory and Methods

Cases in Advertising Management

The Global Advertising Regulation Handbook

What's in a Name?

Time, Space, and the Market