Kurslitteratur inom Marknadsföring & PR

Marketing Communications in Tourism and Hospitality

Strategic Marketing Planning

Corporate Reputation and the News Media

Public Mental Health Marketing

New Horizons in Arts, Heritage, Nonprofit and Social Marketing

Corporate Reputation

Marketing High Profit Product/Service Solutions

The Influence of Values on Consumer Behaviour

The Routledge Companion to Contemporary Brand Management

The Promise of Social Marketing

Marketing in Small Businesses

Dictionary of Advertising and Marketing Concepts

Memorable Customer Experiences

Information Marketing

Conceptualising the Consumer

Retailisation

Behavioural Research for Marketing

The Sage Handbook of Luxury Brand Management and Marketing

Integrated Marketing Communications in Football

Concise Encyclopedia of Church and Religious Organization Marketing

Brands and Brand Management

Managing a Public Relations Firm for Growth and Profit

Marketing Communications for Local Nonprofit Organizations

European Consumers in the Digital Era