Pensumlitteratur innen Marketing & Public Relations

Public Relations and Communications

The Routledge Companion to Public Relations

Media Promotion & Marketing for Broadcasting, Cable & the Internet

Services Marketing Management

The Culturally Customized Web Site

Marketing: The Basics

Rhetorical and Critical Approaches to Public Relations II

Marketing Your Book: An Author's Guide

The Marketing Handbook for Sports and Fitness Professionals

Market Segmentation Success

Digital and Social Media Marketing

Strategic Brand Design

Public Relations Writing Worktext

The Strategic Communication Imperative

AI Marketing Essentials

Advertising Account Planning

Digital Content Marketing

A Practical Approach to Merchandising Mathematics Revised First Edition

The Handbook of Persuasion and Social Marketing

Marketing Moxie for Librarians

The New Advertising

Practical Marketing for the Academic Library

Transforming Our Image, Building Our Brand

Selling Social Media