Pensumlitteratur innen Marketing & Public Relations

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2 483 Bøker

Writing for the Fashion Business by Jenny B. Davis, Judith C. Everett, Kristen K. Swanson

Writing for the Fashion Business

Jenny B. Davis, Judith C. Everett, Kristen K. Swanson

509 kr

Digital Marketing Excellence by PR Smith

Digital Marketing Excellence

PR Smith

743 kr

Advertising Media Planning by David E. Koranda, Donald W. Jugenheimer, Kim Bartel Sheehan, Larry D. Kelley, Lisa Dobias

Advertising Media Planning

David E. Koranda, Donald W. Jugenheimer, Kim Bartel Sheehan, Larry D. Kelley, Lisa Dobias

814 kr

Airline Marketing and Management by Stephen Shaw

Airline Marketing and Management

Stephen Shaw

560 kr

Hitmakers by Ana Andjelic

Hitmakers

Ana Andjelic

435 kr

Advertising Management in a Digital Environment by Kim Bartel Sheehan, Larry D. Kelley

Advertising Management in a Digital Environment

Kim Bartel Sheehan, Larry D. Kelley

785 kr

Strategic Public Relations Writing by Jeanne Salvatore, Jim Eggensperger

Strategic Public Relations Writing

Jeanne Salvatore, Jim Eggensperger

883 kr

Sports Publicity by Joe Favorito

Sports Publicity

Joe Favorito

729 kr

Marketing Recorded Music by Amy Sue Macy, Clyde Philip Rolston, Tammy Donham

Marketing Recorded Music

Amy Sue Macy, Clyde Philip Rolston, Tammy Donham

673 kr

Integrated Marketing Communication by Jerome M. Juska

Integrated Marketing Communication

Jerome M. Juska

982 kr

Principles of Strategic Communication by Bobbi Kay Lewis, Danny Shipka, Derina Holtzhausen, Jami Fullerton

Principles of Strategic Communication

Bobbi Kay Lewis, Danny Shipka, Derina Holtzhausen, Jami Fullerton

883 kr

Fundraising Management by Adrian Sargeant, Jayne George

Fundraising Management

Adrian Sargeant, Jayne George

982 kr

Hospitality Marketing by David Bowie, Dogan Gursoy, Francis Buttle

Hospitality Marketing

David Bowie, Dogan Gursoy, Francis Buttle

855 kr

The New Rules of Green Marketing by Jacquelyn Ottman

The New Rules of Green Marketing

Jacquelyn Ottman

505 kr

Global Marketing by Kate Gillespie, K. Scott Swan

Global Marketing

Kate Gillespie, K. Scott Swan

2734 kr

Marketing Communications by Barbara Czarnecka, Jenny Lloyd, Lynne Eagle, Stephan Dahl

Marketing Communications

Barbara Czarnecka, Jenny Lloyd, Lynne Eagle, Stephan Dahl

603 kr

Customer Service Marketing by Edwin N. Torres, Tingting Zhang

Customer Service Marketing

Edwin N. Torres, Tingting Zhang

589 kr

Advanced Theory and Practice in Sport Marketing by Eric C. Schwarz, Jason D. Hunter, Kevin P. Cattani, Kyle J. Brannigan

Advanced Theory and Practice in Sport Marketing

Eric C. Schwarz, Jason D. Hunter, Kevin P. Cattani, Kyle J. Brannigan

855 kr

Marketing Research by Alan Wilson

Marketing Research

Alan Wilson

429 kr

Smart Social Media by Luan Wise

Smart Social Media

Luan Wise

118 kr

Dictionary of Marketing by A. Ivanovic, Peter Collin

Dictionary of Marketing

A. Ivanovic, Peter Collin

73 kr

Virtually Free Marketing by Philip R. Holden

Virtually Free Marketing

Philip R. Holden

73 kr

Crowd Surfing by David Brain, Martin Thomas

Crowd Surfing

David Brain, Martin Thomas

135 kr

Making an Impact Online by Antoin O Lachtnain

Making an Impact Online

Antoin O Lachtnain

70 kr

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