All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Public Relations Crisis Communication
Lisa Anderson-Meli, Swapna Koshy
351 kr
Mobile Marketing Management
Hongbing Hua
1066 kr
Ethnic Marketing
Guilherme Pires, John Stanton
658 kr
Social and Sustainability Marketing
Chandana Hewege, Jishnu Bhattacharyya, Manoj Kumar Dash, M.S. Balaji, Weng Marc Lim
785 kr
Decoding Coca-Cola
Linda Brennan, Robert Crawford, Susie Khamis
Popular Culture and Social Change
Judy Motion, Kate Fitch
Rethinking Public Relations
Conor McGrath, Kevin Moloney
729 kr
The Public Relations of Everything
Robert E. Brown
687 kr
The Language of Branding
David Luna, Dawn Lerman, Robert J. Morais
The Handbook for Market Research for Life Sciences Companies
Jean-Francois Denault
855 kr
Healthcare Relationship Marketing
Ira J. Haimowitz
603 kr
Marketing Database Analytics
Andrew D. Banasiewicz
996 kr
Happiness and Well-Being in Customer Experience
Carmela Donato, Francesco Ricotta, Giulia Miniero, Michela Addis
673 kr
Public Relations Theory II
Carl H. Botan, Vincent Hazleton
Qualitative Research Methods in Public Relations and Marketing Communications
Christine Daymon, Immy Holloway
869 kr
Managing and Marketing Tourist Destinations
Metin Kozak, Seyhmus Baloglu
Excellence in Public Relations and Communication Management
James E. Grunig
1683 kr
The Evolution of Integrated Marketing Communications
Charles Patti, Don Schultz, Philip Kitchen
Public Relations as a Creative Industry
Elisenda Estanyol
406 kr
Social Media and Interactive Communications
Aodheen McCartan, Mairead Brady, Mark Durkin
715 kr
Marketing, Rhetoric and Control
Christopher Miles
Brand Meaning
Mark Batey
827 kr
People and Products
Allan J. Kimmel
560 kr
Challenging Corporate Social Responsibility
Jessalynn R. Strauss
