All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Public Information Campaigns and Opinion Research
Hans-Dieter Klingemann
1413 kr
The SAGE Handbook of International Marketing
Masaaki Kotabe
867 kr
Practical Marketing for Your School Library
C. L. Mansfield
268 kr
Fashion Brand Stories
Joseph H. Hancock
230 kr
Cosmetics Marketing
Delphine Horvath, Lindsay Karchin
252 kr
Marketing Analytics
Frank Germann, J. Andrew Petersen, Robert W. Palmatier
364 kr
Mobile Social Marketing in Libraries
Samantha C. Helmick
332 kr
Creative Library Marketing and Publicity
M. Sandra Wood, Robert J. Lackie
Outreach
Kate Theimer
493 kr
Rebranding
Jane Mitchell Eliasof
204 kr
“Happy Eating” and Food Addiction in American Advertising
Debbie Danowski
536 kr
Integrated Marketing Communication
Amanda G. McKendree, Cassandra Vinhateiro, Chip Rouse, Christina L. McDowell Marinchak, Daniel Assmus, David E. Weber, Jeanne M. Persuit, Jeremy Langett, Jill K. Burk, Kees van het Hof, Kelli Lynn Fellows, Leeanne M. Bell McManus, Paul A. Lucas, Vernon E. Cronen
290 kr
Corporate Communication and Integrated Marketing Communication
Christina L. McDowell Marinchak, Sarah M. DeIuliis
456 kr
Compulsive Buying
Kenroy C. Wedderburn, Trevor A. Smith
220 kr
Communicating Corporate Social Responsibility
Kristie Byrum
215 kr
Promotion in the Merchandising Environment
Judith C. Everett, Kristen K. Swanson
858 kr
Integrated Marketing Communications in Risk and Crisis Contexts
Deanna D. Sellnow, Robert S. Littlefield, Timothy L. Sellnow
225 kr
Twitter Marketing For Dummies
Kyle Lacy
209 kr
E-Mail Marketing For Dummies
John Arnold
Category Creation
Anthony Kennada, Brian Halligan
267 kr
Get in the Game
Jonathan Stringfield
Web3 Marketing
Amanda Cassatt
Get Growing
Dean Seddon
Reimagining Operational Excellence
Hermawan Kartajaya, Jacky Mussry, Philip Kotler
234 kr
