All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of e-books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,469 Books
Digital Consumer Behavior
Jagdish N. Sheth, Varsha Jain
729 kr
The AI Marketing Canvas, Second Edition
Jim Lecinski, Rajkumar Venkatesan
256 kr
Nation Branding
Keith Dinnie
673 kr
Marketing in Latin America and the Caribbean
Barney G. Pacheco, Fabrizio Noboa S., Joseann Knight
687 kr
Sport Marketing in a Global Environment
James J. Zhang, Ruth M. Crabtree
589 kr
How to Build Your Brand
Laurence Lubin
476 kr
Marketing Management in Asia.
Junsong Chen, Stanley Paliwoda, Tim Andrews
658 kr
International Marketing (RLE International Business)
Colin Gilligan, Martin Hird
Hospitality Marketing
Alison Morrison, Neil Wearne
743 kr
Consuming Experience
Antonella Caru, Bernard Cova
827 kr
Green Advertising and the Reluctant Consumer
Kim Sheehan, Lucy Atkinson
547 kr
The Psychology of Consumer Profiling in a Digital Age
Barrie Gunter
645 kr
Pioneering African-American Women in the Advertising Business
Judy Davis
International Public Relations
Ian Somerville, Margalit Toledano, Maureen Taylor, Owen Hargie
617 kr
Consumers in Context
Gordon Foxall
Trust, Power and Public Relations in Financial Markets
Clea Bourne
Public Relations and Participatory Culture
Amber Hutchins, Natalie Tindall
Truth in Marketing
Thomas Anker
322 kr
The Marketing Book
Michael Baker, Susan Hart
1080 kr
Shoppernomics
Colin Harper, Roddy Mullin
490 kr
Accountable Marketing
Craig Gugel, David W Stewart
925 kr
Memorable Customer Experiences
Adam Lindgreen, Joëlle Vanhamme
Branding and Product Design
Monika Hestad
505 kr
Advertising in Developing and Emerging Countries
Emmanuel C. Alozie
519 kr
