All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of e-books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,469 Books
Public Relations Research Annual
James E. Grunig, Larissa A. Grunig
476 kr
Cross-National and Cross-Cultural Issues in Food Marketing
Erdener Kaynak
827 kr
Volunteerism Marketing
Donald R. Self, Walter W., Jr. Wymer
658 kr
Profit Maximization Through Customer Relationship Marketing
David Bejou, Lerzan Aksoy, Timothy Keiningham
841 kr
Consumer Behaviour and Analytics
Andrew Smith
631 kr
Strategic Brand Management and Development
Sotiris T. Lalaounis
687 kr
Contemporary Issues in Marketing and Consumer Behaviour
Andreas Chatzidakis, Elizabeth Parsons, Pauline Maclaran, Rachel Ashman
589 kr
Hospitality and Travel Marketing
Alastair M. Morrison
701 kr
Storytelling in Marketing and Brand Communications
S M A Moin
603 kr
Sucker Punch
Harry Derbyshire, Roy Williams
85 kr
Advertising Menswear
Paul Jobling
204 kr
Principles of Marketing
Ayantunji Gbadamosi, Ian Bathgate, Sonny Nwankwo
536 kr
Fashion Merchandising
James Clark
311 kr
PR Today
Simon Goldsworthy, Trevor Morris
327 kr
Market-Driven Management
Isabelle Schuiling, Jean-Jacques Lambin
590 kr
Male Idols and Branding in Chinese Luxury
Amanda Sikarskie, Lan Lan, Peng Liu
220 kr
Retailisation
Francesca de Châtel, Robin Hunt
336 kr
Brand-driven Innovation
Erik Roscam Abbing
257 kr
Basics Advertising 03: Ideation
Nik Mahon
193 kr
Kiss & Sell: Writing for Advertising
Robert Sawyer
Basics Advertising 02: Art Direction
214 kr
Packaging the Brand
Gavin Ambrose, Paul Harris
The Fundamentals of Digital Fashion Marketing
Clare Harris
230 kr
Green Advertising and the Reluctant Consumer
Kim Sheehan, Lucy Atkinson
547 kr
