All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Marketing Green Building Services
Jerry Yudelson
814 kr
Consumer Vulnerability
Kathy Hamilton, Maria Piacentini, Susan Dunnett
687 kr
Management of Marketing
Geoff Lancaster, Paul Reynolds
617 kr
Fashion Marketing
David Midgley, Gordon Wills, Martin Christopher, Roy Hayhurst
519 kr
The AI Marketing Canvas, Second Edition
Jim Lecinski, Rajkumar Venkatesan
267 kr
Entrepreneurship Marketing
Ayantunji Gbadamosi, Sonny Nwankwo
560 kr
Does Marketing Need Reform?
Jagdish N Sheth, Rajendra S Sisodia
869 kr
Consumer Behavior Analysis
Donald A. Hantula, Victoria K. Wells
The Marketing Environment (RLE Marketing)
John Dawson
715 kr
Managing Marketing Information (RLE Marketing)
Martin Evans, Nigel Piercy
Personality, Design and Marketing
Gloria Moss
547 kr
Sports Marketing and the Psychology of Marketing Communication
Chris Riley, Lynn R. Kahle
968 kr
Perspectives on Public Relations Research
Danny Moss, Dejan Vercic, Gary Warnaby
883 kr
Stadia Naming Rights in Sport
Dominic Medway, Leah Gillooly, Terry Eddy
308 kr
Brands and Consumers
Benedetta Crisafulli, Jaywant Singh
406 kr
Social and Environmental Issues in Advertising
Sangdo Oh, Sukki Yoon
Digital Channels and Social Media Management in Luxury Markets
Chiara Civera, Fabrizio Mosca
757 kr
The Marketing of Industrial Products
Aubrey Wilson
476 kr
Entrepreneurial Marketing and International New Ventures
Izabela Kowalik
658 kr
Crisis Management By Apology
Keith Michael Hearit
Gaining Influence in Public Relations
Bruce K. Berger, Bryan H. Reber
771 kr
Project Marketing
Milind Trivikram Phadtare
589 kr
Electronic Word of Mouth as a Promotional Technique
Charles R. Taylor, Juran Kim, Shu-Chuan Chu
The Why of Consumption
Cynthia Huffman, David Glen Mick, S. Ratneshwar