All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Hispanic Market Power
Isaac Mizrahi
505 kr
Strategic Pharmaceutical Marketing Management in Growth Markets
Mithun Nandy
560 kr
Digital Consumer Behavior
Jagdish N. Sheth, Varsha Jain
771 kr
Marketing Research for the Tourism, Hospitality and Events Industries
Bonita Kolb
701 kr
The Advertising Handbook
Helen Powell, Iain Macrury, Jonathan Hardy, Sean Brierley
715 kr
Narrative by Numbers
Sam Knowles
589 kr
Superior Customer Value
Art Weinstein
841 kr
Satisfaction: A Behavioral Perspective on the Consumer
Richard L. Oliver
3435 kr
Cases in Advertising Management
Donald W Jugenheimer, Larry D Kelley
925 kr
Digitalizing Consumption
Franck Cochoy, Johan Hagberg, Magdalena McIntyre, Niklas Sörum
687 kr
The Routledge Companion to Contemporary Brand Management
Charles Blankson, Francesca Dall'Olmo Riley, Jaywant Singh
883 kr
Principles of Pharmaceutical Marketing
Mickey C. Smith
673 kr
The Routledge Companion to Financial Services Marketing
Hooman Estelami, Tina Harrison
The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism
Saurabh Kumar Dixit
Crowdsourcing for Filmmakers
Richard Botto
603 kr
Tourism Marketing for Cities and Towns
982 kr
Marketing Research with SAS Enterprise Guide
Kristof Coussement, Nathalie Demoulin
1066 kr
Branding and Product Design
Monika Hestad
Introduction to Advertising
Emmanuel Mogaji
The Art of Successful Brand Collaborations
Géraldine Michel, Reine Willing
435 kr
Post-Truth Public Relations
Gareth Thompson
658 kr
Public Relations, Branding and Authenticity
Sian Rees
The Neuro-Consumer
Anne-Sophie Bayle-Tourtoulou, Michel Badoc
814 kr
Marketing Management
Lisa Peñaloza, Luca M. Visconti, Nil Toulouse
