The authors suggest that advertisments, while important in our daily emotional self-management, are far more closely linked to the pragmatics of everyday life than their symbolic richness might suggest. Recent trends in advertisment content point to an important shift in our relationship to goods that reflects an increasing preoccupation with risk management.
Pages: 300
Category: Marknadsföring & PR
e-ISBN: 9781134434930
Shipping weight: 1.2 kg
Ships in: 1-2 days
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