This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines the issues faced by public and nonprofit organizations in marketing and raising funds, and provides a comprehensive review of the latest research.An introductory sectio
Pages: 448
Category: Marknadsföring & PR
e-ISBN: 9781134114900
Shipping weight: 1.2 kg
Ships in: 1-2 days
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