Before Memmo my notes were scattered across PDFs. Now a workspace pulls everything into one place — I see exactly what's still left to study.
While technological innovation has long reshaped artistic and cultural practices, the rise of generative AI (Gen AI) represents an unprecedented disruption due to its scale, speed, and capacity to produce outputs that can rival and surpass human creativity. This edited book examines how AI is transforming creativity, redefining industries, and raising new questions of authenticity, originality, and human agency. Specifically, it focuses on psychological and social implications of the GenAI revolution in creative fields.
The collection brings together seventeen chapters by international scholars from psychology, sociology, marketing, cultural studies, education, and related fields. These contributions provide theoretical, conceptual, and empirical insights into how creativity is being redefined across multiple sectors, contributing to the development of a new paradigm for understanding creative industries in the age of AI. Each chapter concludes with research questions to stimulate classroom debate, inspire research proposals, and guide further inquiry. It thus serves both as a teaching resource for seminars and workshops and as a reference for postgraduate research projects and scholarly collaboration.
The book is designed primarily for academics, higher education students, and instructors working on the intersection of AI, creativity, arts, and management.
The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution (CC BY) 4.0 license.
Before Memmo my notes were scattered across PDFs. Now a workspace pulls everything into one place — I see exactly what's still left to study.
Memmo's summaries are gold before exams. I don't have to re-read 800 pages two weeks before — just the important parts.
The AI chat has saved me the night before an exam more than once. I just keep asking until I get it — no waiting on a study group to reply.
The quizzes hit exactly what I need to know. Memmo tracks what I get stuck on — so I only practice what's worth it.
Flashcards with spaced repetition are magic. Memmo knows when I'm about to forget something and brings it back.
The AI podcasts are my favorite. I listen on my way to school and get a recap without sitting at a computer.
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