Cursusliteratuur in Marketing & Public Relations

Brand Management in a Co-Creation Perspective

Marketing Island Destinations

Islamic Marketing and Branding

Absolute Essentials of Advertising

Evaluating Social Media Marketing

Essentials of Corporate Communication

Intercultural Marketing

Marketing Fashion

Transformative Consumer Research for Personal and Collective Well-Being

A Handbook of Corporate Communication and Public Relations

Urban Events, Place Branding and Promotion

Social Media Storms

Relationship Building in Public Relations

Market Opportunity Analysis

Brand Beauty Unleashed

The Routledge Companion to Critical Marketing

Visual Public Relations

The Strategy of Global Branding and Brand Equity

The Routledge Handbook of Critical Public Relations

Death in a Consumer Culture

Public Relations in the Nonprofit Sector

The Handbook of Customer Satisfaction and Loyalty Measurement

The Marketing Book

The Sage Handbook of Luxury Brand Management and Marketing