Marketing the Group Practice

Marketing the Group Practice

Auteur: William Winston
Éditeur: Taylor & Francis
Édition: 1
Année de publication: 2014
ISBN: 0866562648

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A practical guide for providers and administrators in the health industry, this stimulating volume explains how to effectively use a variety of marketing practices such as advertising, public relations, fund raising, and “word of mouth” from satisfied clients.

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