Focus Groups

Focus Groups

Auteur: Deana McDonagh, Joe Langford
Éditeur: CRC Press
Édition: 1
Année de publication: 2002
ISBN: 9781138423282

Acheter le livre

0

Payer avec Klarna
Garantie satisfait ou remboursé de 14 jours
The focus group is widely used to as a tool for increasing the understanding of users and their requirements, and identifying potential solutions for these requirements. Its main value lies in the conveyance of less tangible information that cannot be obtained using more traditional methods. Eliciting user needs beyond the functional is crucial for

Tu pourrais aussi aimer

Acheter le livre0