Course literature in Marketing & Public Relations

Learning From Winners

Brick & Mortar Shopping in the 21st Century

Food and Experiential Marketing

Marketing Briefs

Public Relations

The PR Writing Workshop

Routledge Handbook of Hospitality Marketing

Reputational Challenges in Sport

Creating Brand Cool

Fashion Marketing

On Becoming a Consumer

Marketing Communications Management

Wine Marketing

Team Sports Marketing

Progress in Tourism Marketing

Direct Marketing in Practice

Total Quality in Marketing

Rising Consumer Materialism

Consumer Behavior Knowledge for Effective Sports and Event Marketing

Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions

Total Relationship Marketing

Branding Post-Communist Nations

Forty Years an Advertising Agent

Retail and Marketing Channels (RLE Retailing and Distribution)