All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Wine Sales and Distribution
Byron Marlowe, John C. Crotts, Paul Wagner, Susan DeMatei
295 kr
The Rules of Public Relations
Cayce Myers
204 kr
Getting the Word Out
Frederick H. Gonnerman
171 kr
New Directions in Art, Fashion, and Wine
A. Fuat Firat, Annamma Joy, Aurelie Le Normand, Bianca Grohmann, Camilo Peña, Celina Jones, Claudia E. Henninger, Daragh O'Reilly, Deniz Atik, Federica Carlotto, Gabriele Troilo, Johanna Moisander, José-Carlos García-Rosell, Jukka Mäkinen, Kathryn A. LaTour, Myriam Brouard, Pratibha Ram, Songyi Yan, Stephen Brown, Taylor Brydges, Wided Batat, Ying Zhu, Zeynep Ozdamar Ertekin
590 kr
Religion as Brand
Razieh Mahdieh
Research Perspectives on Social Media Influencers and Brand Communication
Adrienne A. Wallace, Alexa Landsberger, Alisa Agozzino, Amanda R. Martinez, Brandi Watkins, Courtney A. Barclay, Jenna Lo Castro, Kearston L. Wesner, Kelli S. Burns, Kylie Torres, Lisa Harrison, Regina Luttrell, Ronda Mariani, Terri N. Hernandez
225 kr
Marketing in Creative Industries
Gabriele Troilo
348 kr
Strategic Copywriting
Edd Applegate
214 kr
Marketing Fashion
Joseph H. Hancock, Patricia Mink Rath, Penny Gill, Richard Petrizzi
724 kr
The Brains Behind Great Ad Campaigns
Margo Berman, Robyn Blakeman
300 kr
R For Marketing Research and Analytics
Chris Chapman, Elea McDonnell Feit
594 kr
Consumer Engagement in the Cultural Sector
Magdalena Kosiada-Sylburska, Paweł Bryła
673 kr
Digital Gaming and the Advertising Landscape
Teresa de la Hera
1 kr
Emotional Intelligence and Public Relations
Weiwu Zhang
The Communal Consumption Experience
Adam J. Mills, Brittney C. Bauer
827 kr
Disability and Digital Marketing
Jonatan Södergren, Niklas Vallström
Digital Brand Management
Dagna Siuda, Magdalena Grębosz-Krawczyk
Navigating Brand Activism
Can Uslay, Jag Sheth
463 kr
Anthropomorphism and Animism in Advertising
Małgorzata Karpińska-Krakowiak
How Not to Hate Advertising
Nick Sonderup
505 kr
Public Relations Writing
James Mahoney
617 kr
Strategic Brand Storytelling
Adam J. Mills
Contemporary Selling
Greg W. Marshall, Jessica L. Ogilvie, Mark W. Johnston
1220 kr
The Public Relations Handbook
Alison Theaker
