All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of e-books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,469 Books
Public Relations Writing Worktext
Anthony W. D’Angelo, Joseph M. Zappala
771 kr
Strategic Brand Design
Roel Stavorinus
687 kr
Digital and Social Media Marketing
Aleksej Heinze, Alex Fenton, Ana Cruz, Gordon Fletcher
560 kr
Exchange Behavior in Selling and Sales Management
Aziz Guergachi, Peng Sheng
673 kr
The Multichannel Challenge
Hugh Wilson
743 kr
Influencer Marketing
Duncan Brown, Nick Hayes
Cross-Cultural Marketing
Dawn Burton
827 kr
Perspectives on Public Relations Research
Danny Moss, Dejan Vercic, Gary Warnaby
841 kr
Managing and Marketing Radical Innovations
Birgitta Sandberg
Marketing the Sports Organisation
Alain Ferrand, Scott McCarthy
Market Segmentation Success
Lyndon Simkin, Sally Dibb
1009 kr
History of PR in Canada
Ella Palin, Hannah Farrow, Sandra L. Braun
308 kr
Place Marketing and Temporality
Gary Warnaby
Sustainable Marketing and the Circular Economy in Poland
Aleksandra Wilk, Anita Proszowska, Anna Dubel, Anna Kondak, Ewa Prymon-Ryś
The Art of Purposeful Engagement
Samuel Cairnduff
589 kr
Navigating Marketing Decisions for Sustainable Growth
Dipak Saha, Justin Paul, Mrinal Kanti Das, Sunil Sahadev
603 kr
Marketing for Sustainable Tourism
Scott McCabe, Xavier Font
Tourism Marketing in Bangladesh
Azizul Hassan
799 kr
PR 2.0
John Friedman
476 kr
The Art of Identity
Mark Rowden
Brands and Consumers
Benedetta Crisafulli, Jaywant Singh
351 kr
Bridging Disciplinary Perspectives of Country Image Reputation, Brand, and Identity
Alexander Buhmann, Candace White, Diana Ingenhoff, Spiro Kiousis
Pop-Up Retail
Ghalia Boustani
266 kr
Asian Dimensions of Services Marketing
Esther Tang, Ricky Chan, Susan Tai
392 kr