Before Memmo my notes were scattered across PDFs. Now a workspace pulls everything into one place — I see exactly what's still left to study.
This title was first published in 2000: This work is aimed at international managers or business students who are interested in emerging markets, particularly China. It provides conceptual backgrounds, analytical frameworks, managerial insights, business guidance, and practical evidence concerning partner selection for both foreign and Chinese investors. It addresses how foreign companies should select ideal Chinese firms as well as what Chinese firms are looking for from foreign investors. The book is divided into three parts. The first part presents an overview of multinational enterprises (MNEs) in China and outlines the economic environment facing these firms. The second part delineates how to select appropriate partner firms from both foreign and Chinese parents perspectives. The third part includes ten case studies showing how leading MNEs in the world adopt entry and co-operative strategies (including partner selection) that align properly with internal capabilities, external environment, and organizational needs. Based on a variety of archival and Internet sources, these case studies are prepared by the author for discussion purposes.
Before Memmo my notes were scattered across PDFs. Now a workspace pulls everything into one place — I see exactly what's still left to study.
Memmo's summaries are gold before exams. I don't have to re-read 800 pages two weeks before — just the important parts.
The AI chat has saved me the night before an exam more than once. I just keep asking until I get it — no waiting on a study group to reply.
The quizzes hit exactly what I need to know. Memmo tracks what I get stuck on — so I only practice what's worth it.
Flashcards with spaced repetition are magic. Memmo knows when I'm about to forget something and brings it back.
The AI podcasts are my favorite. I listen on my way to school and get a recap without sitting at a computer.
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