Entrepreneurship in a Global Context

Entrepreneurship in a Global Context

Author: Sue Birley, Ian Macmillan
Publisher: Taylor & Francis
Edition: 1
Published date: 1997
ISBN: 0415131324

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Employing a multidisciplinary approach, the chapters cover all aspects of current entrepreneurship theory in multinational, economics, organizational sociology, marketing and finance. Other issues discussed include gender and networking, strategies in entrepreneurial growth, job satisfaction and franchising.

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