Now fully revised and updated for its seventh edition, Inside Book Publishing is the classic introduction to the book publishing industry.
The book provides excellent overviews of the main aspects of the publishing process: commissioning authors, product development, design and production, marketing, and sales. Angus Phillips and Giles Clark offer authoritative and up-to-date coverage of all sectors of the industry from commercial fiction to educational publishing and academic journals. They reveal how publishers continue to adapt to a fast-changing and highly interconnected world, in which printed books have proved resilient alongside books and the growth in audio. The topics explored include AI, social media in marketing, sustainable book production, open access for research, and diversity, equity and inclusion. International case studies from industry experts give perspectives on, for example, comic books, children’s picture books, women in Indian publishing and the Korean literary wave.
As a manual for those in the profession and a guide for the publishers of the future, this book remains a seminal work for anyone with an interest in the industry. It will also be of interest to authors seeking an insider’s view of this exciting industry.
The book is supported by online resources, including a glossary, a further reading list and links to a range of online resources, available at www.routledge.com/9781032516554.
Pay easily by card, Klarna, Apple Pay or Google Pay. Not happy? You always have a 14-day money-back guarantee. Read more in our terms. If you have any questions, email us at hello@memmo.org.
Memmo makes studying easier – wherever you are in the world. We bring your course books and smart study tools together in one place: summaries, quizzes, podcasts and flashcards. Plus Ted, your study buddy who answers anything you wonder. Over 50,000 students already study here – built to help you learn faster and stress less.