Studies of Communication in the 2012 Presidential Campaign

Studies of Communication in the 2012 Presidential Campaign

Author: Rita Kirk, Dan Schill, Henry C. Kenski, Kate M. Kenski, Robert E. Denton Jr., David R. Dewberry, Theodore F. Sheckels, Patrick S. Loebs, Joseph M. Valenzano III, Judith S. Trent, Dennis D. Cali, Melody Lehn, Brian Heslop, Zoe Spencer, Jonathan H. Millen, Stephanie E. Bor
Publisher: Bloomsbury Publishing
Edition: 1
Published date: 2014
ISBN: 9780739185179

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This diverse and unique collection of essays examines a wide range of communication elements and themes in the context of the 2012 election. Topics include the early campaign and Romney’s nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama’s second inaugural address. Studies of Communication in the 2012 Presidential Campaign aims not only to expand the contributions and understandings of the various roles of communication in the 2012 presidential election, but also to cultivate a more active, democratic citizenry.

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