Kurslitteratur inom Marknadsföring & PR

Understanding Children as Consumers

Consumer Vulnerability

Digital Dawn in Adland

Digital Marketing

The Business of Aspiration

Digital Advertising Evolution

Digital Marketing in Sports

Customer Experience in Fashion Retailing

Sustainable Marketing of Transformative Heritage Tourism

Contemporary Issues in Marketing and Consumer Behaviour

Hospitality and Travel Marketing

Storytelling in Marketing and Brand Communications

International Sport Marketing

Shifting the Marketing Mindset

Public Relations Ethics

Airport Marketing

Marketing and Gamification

Absolute Essentials of Public Relations

Luxury Marketing, Sustainability and Technology

Trust and Brand Management

The Routledge Companion to Marketing and Society

Consumer Behaviour and Analytics

Strategic Brand Management and Development

Ethical Branding and Marketing