Predicting and Changing Behavior

Predicting and Changing Behavior

Författare: Martin Fishbein, Icek Ajzen
Förlag: Taylor & Francis
Upplaga: 1
Utgivningsår: 2011
ISBN: 9781138995215

Köp boken

0

Betala med Klarna
14 dagars ångerrätt

This book describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. It provides an up-to-date review of relevant research, discusses critical issues related to the reasoned action framework, and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.

Du kanske också gillar

Köp boken0