Før Memmo var notatene mine spredt overalt i PDF-er. Nå samler et arbeidsområde alt på ett sted – jeg ser akkurat hva som gjenstår å studere.
A powerful and original new take on business strategy—with the customer at the center of it—designed to generate enduring competitive advantage
When setting strategy, organizations typically spend too much time thinking about the competition and resources within the firm and not enough time on the customer—the soul of any organization. Such an approach is reflected in the fact that most popular theories of business strategy have focused on resource- and capability-based perspectives of the firm. Real-world businesses embracing and applying these intuitively attractive theories have struggled to compete, however, exactly because those theories fail to adequately account for the most important actor in all commercial transactions: the customer.
In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy—one that builds and expands on the classic work of Peter Drucker—recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers.
The book offers a comprehensive customer-centric strategy framework, a set of fresh perspectives and tools, and step-by-step guides to implementing the leadership styles, governance structures, and technology that companies require to outcompete their rivals in attracting and retaining customers. The book brings to life these key principles by using case studies and examples of organizations in a variety of industries. You'll find:
Perfect for managers, executives, board members, and other business leaders, The Soul of Strategy is also a can't-miss resource for strategy consultants and advisors and anyone else interested in effective new ways of thinking about difficult and long-standing strategic problems.
Før Memmo var notatene mine spredt overalt i PDF-er. Nå samler et arbeidsområde alt på ett sted – jeg ser akkurat hva som gjenstår å studere.
Memmos sammendrag er gull før eksamen. Jeg slipper å lese 800 sider to uker før – bare det viktigste.
AI-chatten har reddet meg kvelden før eksamen mer enn én gang. Jeg bare spør til jeg forstår – slipper å vente på svar i en studiegruppe.
Quizene treffer akkurat det jeg trenger å vite. Memmo holder styr på hva jeg sliter med – så jeg øver bare på det som er verdt det.
Flashcards med repetisjon over tid er magi. Memmo vet når jeg er i ferd med å glemme noe og viser det igjen.
AI-podkastene er min favoritt. Jeg lytter på vei til skolen og får en repetisjon uten å sitte foran en datamaskin.
Handbok i kvalitativa metoder
281 kr
Hållbar utveckling: en introduktion för ingenjörer och andra problemlösare
334 kr
Brymans Samhällsvetenskapliga metoder
390 kr
Projektledning
491 kr
Den orättvisa hälsan: om socioekonomiska skillnader i hälsa och livslängd
326 kr
Organizational Leadership
429 kr
Vetenskapsteori för nybörjare
196 kr
På väg mot läraryrket
172 kr
Det sociala livet i skolan: Socialpsykologiska perspektiv
253 kr
Betygsättningens didaktik
151 kr
Personality
402 kr
Studying Leadership
404 kr
Managing Innovation
477 kr
Introduktion till samhällsvetenskaplig metod
347 kr
The Psychology of Sex and Gender
698 kr
Evidens och kunskap för socialt arbete
207 kr
Introduction to Leadership
605 kr