Alle cursusliteratuur die je nodig hebt voor studies in Marketing & Public Relations. Hier vind je een ruime keuze aan e-boeken in Marketing & Public Relations. Kun je niet vinden wat je zoekt? Zoek op ISBN, titel of auteur.
2.469 Boeken
Full Brain Marketing
DJ Heckes
91 kr
Sales Journey
Michael Tracy
137 kr
Private Label Strategy
Jan-benedict E. m. Steenkamp, Nirmalya Kumar
361 kr
Manage the Media
William J. Holstein
186 kr
Understanding Marketing
Harvard Business Review
103 kr
True Story
Ty Montague
278 kr
Superconsumers
Eddie Yoon
293 kr
Marketer's Toolkit
291 kr
The Analytical Marketer
Adele Sweetwood, Thomas H. Davenport
Marketing As Strategy
Nirmalya Kumar
403 kr
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Clayton M. Christensen, Fred Reichheld, Harvard Business Review, Philip Kotler, Theodore Levitt
230 kr
Marketing Myopia
Theodore Levitt
Value Merchants
James A. Narus, James C. Anderson, Nirmalya Kumar
464 kr
Work Smarter with Social Media
Alexandra Samuel
206 kr
The $10 Trillion Prize
Abheek Singhi, Carol Liao, David Michael, Michael J. Silverstein
308 kr
Who Do You Want Your Customers to Become?
Michael Schrage
Culturematic
Grant McCracken
288 kr
The Man Who Sold America
Arthur W. Schultz, Jeffrey L. Cruikshank
How Brands Become Icons
D. B. Holt
391 kr
Groundswell, Expanded and Revised Edition
Charlene Li, Josh Bernoff
227 kr
The Illusion of Choice
Richard Shotton
154 kr
Copywriting Is…
Andrew Boulton, Giles Edwards
77 kr
The 5-Minute Marketer
Stefan Ekberg
165 kr
Run with Foxes
Paul Dervan
134 kr
