Cursusliteratuur in Marketing & Public Relations

Sports Marketing

Digital Analytics for Marketing

Strategic Content Marketing

Pitch, Tweet, or Engage on the Street

AI in Marketing

Public Relations and Death

Corporate Advocacy

Visual Marketing

Strategic City Branding

Strategic Brand Management In and Through Sport

Marketing Ethics and Consumer Society

The Routledge Handbook of Identity and Consumption

International Marketing

Public Relations: The Basics

An Introduction to Quantitative Research Methods for Marketing

Marketing Research for the Tourism, Hospitality and Events Industries

Becoming a Public Relations Writer

Public Relations Planning

Cultural Transformations

Customer Engagement and Digital Business

Building the Athlete Brand

Customer Relationship Management in the Digital Age

Nation Branding in the Americas

Contemporary Marketing and Consumer Behaviour in Sustainable Tourism