Alle cursusliteratuur die je nodig hebt voor studies in Marketing & Public Relations. Hier vind je een ruime keuze aan e-boeken in Marketing & Public Relations. Kun je niet vinden wat je zoekt? Zoek op ISBN, titel of auteur.
2.469 Boeken
Marketing Analytics
Erik Kostelijk, José Marcos Carvalho de Mesquita
603 kr
Influencer Marketing
Crystal Abidin, Jenna Drenten, Lauren Gurrieri
743 kr
Reconfiguring Public Relations
David McKie, Debashish Munshi
687 kr
Marketing the e-Business
Charles Dennis, Lisa Harris
827 kr
Decoding Coca-Cola
Linda Brennan, Robert Crawford, Susie Khamis
589 kr
Crisis Communication Cases from Asia
Krishnamurthy Sriramesh, Su Lin Yeo
560 kr
Digital Sport Marketing
Alan Seymour, Paul Blakey
645 kr
Financial Communication
Keith Butterick
308 kr
Branded Content and Entertainment in Advertising
María Rodríguez-Rabadán Benito
Fundraising and Nonprofit Marketing
Roger Bennett
281 kr
Storytelling in Luxury Fashion
Amanda Sikarskie
Brand Activism
Marco Scalvini
Brand Metrics
Jacek Kall
631 kr
Communicating Corporate Social Responsibility in the Digital Era
Adam Lindgreen, Francois Maon, Joelle Vanhamme, Rebecca Watkins
490 kr
Marketing Analysis in Sport Business
Brian H Yim, James J. Zhang, Kevin K Byon
The Routledge Companion to Consumer Behavior
Michael R. Solomon, Tina M. Lowrey
799 kr
Consumer Packaging Strategy
Huda Khan, Polymeros Chrysochou, Richard Lee
Advertising in MENA Goes Digital
Ilhem Allagui
Branding the Nation, the Place, the Product
Klaus-Jürgen Hermanik, Ulrich Ermann
617 kr
Advertising and the Mind of the Consumer
Max Sutherland
533 kr
Digital Disruption in Marketing and Communications
Edoardo Magnotta
Stakeholder Involvement in Social Marketing
Kathy Knox, Krzysztof Kubacki, Sharyn Rundle-Thiele
Reputation Management Online
Ben Medeiros
New Consumer Culture in China
Xi Liu