Crisis Communication is an in-depth examination of recent tragedies and natural disasters that have occurred around the globe.
The book covers three types of incidents: natural catastrophes, accidents and terror attacks. It focuses on the communication aspect of each incident and provides accounts from people handling the event. Each chapter offers a detailed description of the event and supplementary facts and illustrations from a variety of sources.
With a focus on critical communication elements and lessons learned, Brataas offers valuable advice - based on personal experience with natural disasters, accidents and terror attacks - on some of the most effective ways to prepare for and deal with a crisis. Topics range from interview situations and social media to victim support and active shooter events.
This book will be invaluable to those working in public relations and communications, as well as to those working with human resources and general management.
Paga facilmente con carta, Klarna, Apple Pay o Google Pay. Non sei soddisfatto? Hai sempre 14 giorni per il rimborso. Leggi di più nei nostri termini. Per qualsiasi domanda, scrivici a hello@memmo.org.
Memmo rende lo studio più facile, ovunque tu sia nel mondo. Qui trovi i tuoi libri di testo e strumenti di studio intelligenti, tutto in un unico posto: riassunti, quiz, podcast e flashcard. E poi c'è Ted, il tuo compagno di studio che risponde a ogni tua domanda. Oltre 50.000 studenti studiano già qui: è stato creato per aiutarti a imparare più velocemente e a stressarti meno.