The Handbook of Crisis Communication

The Handbook of Crisis Communication

Auteur: W. Timothy Coombs, Sherry J. Holladay
Éditeur: Wiley
Édition: 1
Année de publication: 2011
ISBN: 9781405194419

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Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication.
  • Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina
  • Explores the key emerging areas of new technology and global crisis communication
  • Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication

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