Current and Emerging Issues in the Audiovisual Industry

Current and Emerging Issues in the Audiovisual Industry

Tekijä: Mercedes Medina, Mónica Herrero, Alicia Urgellés
Kustantaja: Wiley
Painos: 1
Julkaisuvuosi: 2017
ISBN: 9781848219779

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Maksa Klarnalla
14 päivän palautusoikeus

This book focuses on the challenges of competition in television broadcasting markets. How is the evolution from a two-sided market to platform economics reshaping competition in television broadcasting? How are new market dynamics changing competition for content creation and acquisition and the revenue streams? Will content remain king? Or will new competitive dynamics undermine the sustainable creation of high quality content, especially in small media markets?

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