The Growth of Global Business (RLE International Business)

The Growth of Global Business (RLE International Business)

Autor: Howard Cox, Jeremy Clegg, Grazia Ietto-Gillies
Editorial: Taylor & Francis
Edición: 1
Fecha de publicación: 2013
ISBN: 9780415639705

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In this book leading contributors look at the development of the evolutionary approach to international business, the internationalization of service industries and the implications of the changing face of Europe for international business in the 1990s. Providing an excellent blend of theory, analysis and case-study material, this volume is a vital resource for students of international business and related fields.

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