All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Marketing Management and Strategy
George Tesar
814 kr
Marketing for Attorneys and Law Firms
William Winston
869 kr
Promotional Culture and Convergence
Helen Powell
715 kr
Advertising Exposure, Memory and Choice
Andrew A. Mitchell
785 kr
The DJ Sales and Marketing Handbook
Stacy Zemon
435 kr
Creating Powerful Brands
Leslie de Chernatony
Fundamentals of Advertising
Adrian Mackay, John Wilmshurst
883 kr
Retail and Marketing Channels (RLE Retailing and Distribution)
Luca Pellegrini, Srinivas Reddy
Forty Years an Advertising Agent
George Presbury Rowell
771 kr
Rising Consumer Materialism
Afia Khalid, Faisal Qadeer
365 kr
Direct Marketing in Practice
Brian Thomas, Matthew Housden
Strategic Communication for Startups and Entrepreneurs in China
Linjuan Rita Men, Yi Grace Ji, Zifei Fay Chen
351 kr
Branding the Nation, the Place, the Product
Klaus-Jürgen Hermanik, Ulrich Ermann
687 kr
Gifts, Romance, and Consumer Culture
Russell W. Belk, Yuko Minowa
658 kr
Brick & Mortar Shopping in the 21st Century
Tina Lowrey
968 kr
New Strategies in Higher Education Marketing
Thomas J Hayes
Relationship Marketing in Sports
Andre Buhler, Gerd Nufer
Effective Fund-Raising Management
Kathleen S. Kelly
1009 kr
Sponsorship: For a Return on Investment
Guy Masterman
2944 kr
The Marketing Manual
Michael Baker
420 kr
Data Mining and Market Intelligence for Optimal Marketing Returns
Domingo Tavella, Susan Chiu
1052 kr
Implicative Marketing
Florence Touzé
Marketing Health Care Into the Twenty-First Century
Alan K Vitberg, William Winston
533 kr
Customer Relationship Management in Electronic Markets
David Bejou, Gopalkrishnan R Iyer
