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Företagsekonomi B

Samlat kursmaterial för 1072FE på Södertörns högskola, delat av kurskamrater.

A Framework for Collaborative Artificial Intelligence in Marketing - article
Artikel

A Framework for Collaborative Artificial Intelligence in Marketing

2026
Atmospheric Effects on Shopping - article
Artikel

Atmospheric Effects on Shopping

2026
Evolution of retail formats Past, present, and future - article
Artikel

Evolution of retail formats Past, present, and future

2026
How generative AI Is shaping the future of marketing - article
Artikel

How generative AI Is shaping the future of marketing

2026
HU_6889_Web - article
Artikel

HU_6889_Web

2026
Lim C onsumers’ perceived risk - article
Artikel

Lim C onsumers’ perceived risk

2026
Lim C onsumers’ perceived risk (1) - article
Artikel

Lim C onsumers’ perceived risk (1)

2026
Marknadsföring (1) - other
Annat

Marknadsföring (1)

2025
MF - Sammanfattning - summary
Sammanfattning

MF - Sammanfattning

2026
MFB Kap Kommunikat Parment - article
Artikel

MFB Kap Kommunikat Parment

2026
Omnichannel retailing strategy - article
Artikel

Omnichannel retailing strategy

2026
Roselius Consumer rankings - article
Artikel

Roselius Consumer rankings

2026
SM_17_februari_2025_VG_28,5p - past-exam
Ex-tenta

SM_17_februari_2025_VG_28,5p

2025
Taylor - notes
Anteckningar

Taylor

2026
The diffusion of quantitative methods into marketing management - article
Artikel

The diffusion of quantitative methods into marketing management

2026
The effects of store atmosphere on shopping behaviour - notes
Anteckningar

The effects of store atmosphere on shopping behaviour

2026
The Future of Retailing - notes
Anteckningar

The Future of Retailing

2026