The Creative Business Guide to Running a Graphic Design Business

The Creative Business Guide to Running a Graphic Design Business

Autor: Cameron S. Foote
Wydawca: W. W. Norton & Company
Data publikacji: 2010
ISBN: 9780393732993

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The go-to guide for graphic designers who want to run their own shop and improve their bottom line.

First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasingly competitive.

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