All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Fundamentals of Business Marketing Education
J David Lichtenthal
814 kr
Designing and Delivering Superior Customer Value
Art Weinstein, William C. Johnson
883 kr
Acquiring, Processing, and Deploying
M. Larry Shillito
1402 kr
Reshaping Corporate Communication
Pallavi Mishra, Tanushri Mukherjee
617 kr
Crisis Communication in Botswana
Chedza Simon
351 kr
The Relationship Revolution
Sloan Newman
176 kr
Brand Co-Creation Tourism Research
Raouf Ahmad Rather
1516 kr
Tourism Marketing
Dilip Kumar Das, Nilanjan Ray, Raj Kumar
1222 kr
Customer Encounters on Twitter
Anna Tereszkiewicz
458 kr
Human vs ChatGPT – Language of Advertising in Beauty Products Advertisements
Dominika Kołodziejczyk, Ida Skubis
306 kr
The Pocket Mentor for Game Community Management
Carolin Wendt
367 kr
Digital Marketing
Inês Veiga Pereira, José Duarte Santos, Paulo Botelho Pires
721 kr
Augmenting Public Relations
David Phillips
586 kr
Consuming Atmospheres
Chloe Steadman, Jack Coffin
589 kr
Advertising as a Creative Industry
Izabela Derda
1 kr
Country-of-Origin Effect in International Business
Anna Grudecka, Marzanna K. Witek-Hajduk
574 kr
Marketing Green Buildings
Jerry Yudelson
1589 kr
Marketing and General Practice
Colin Gilligan, Robin Lowe
465 kr
Political Public Relations
Jesper Stromback, Spiro Kiousis
841 kr
The Dynamics of Influencer Marketing
José M. Álvarez-Monzoncillo
Humanizing Digital Experience
Rajagopal
170 kr
Pricing Services and Revenue Management
Jochen Wirtz
61 kr
MARKPLUS INC: WINNING THE FUTURE
Den Huan Hooi, Philip Kotler
244 kr
BEYOND THE DARK ARTS
Divya Garg, Ella Chorazy, Krzysztof Kubacki, Linda Brennan, Lukas Parker, Michaela Jackson
1101 kr
