All the course literature you need for studies in Marketing & Public Relations. Here you will find a wide selection of books in Marketing & Public Relations. Can't find what you're looking for? Search by ISBN, title or author.
2,474 Books
Brand Activism
Marco Scalvini
351 kr
Storytelling in Luxury Fashion
Amanda Sikarskie
673 kr
Fundraising and Nonprofit Marketing
Roger Bennett
308 kr
Branded Content and Entertainment in Advertising
María Rodríguez-Rabadán Benito
617 kr
Financial Communication
Keith Butterick
Digital Sport Marketing
Alan Seymour, Paul Blakey
Crisis Communication Cases from Asia
Krishnamurthy Sriramesh, Su Lin Yeo
Travel Writing for Tourism and City Branding
Charlie Mansfield, Jasna Potočnik Topler
589 kr
Marketing Skills in Practice
Linda Anne Barkas, Yvonne Dixon-Todd
658 kr
Digital Consumer Management
Emmanuel Mogaji
The New Customer Experience Management
Ivaylo Yorgov
519 kr
Decolonizing Marketing Theory and Practice
Hasan Gilani
Luxury Fashion Marketing and Branding
Alice Dallabona
574 kr
The Routledge Handbook of Digital Consumption
Rosa Llamas, Russell Belk
687 kr
Creating Value with Data Analytics in Marketing
Edwin Kooge, Jaap E. Wieringa, Natasha Walk, Peter C. Verhoef
771 kr
Integrated Advertising, Promotion, and Marketing
Anubhav Mishra, Tata Sai Vijay
Strategic Crisis Communication
James O'Rourke, Jeffrey Smith
420 kr
Marketing the Arts
Chloe Preece, Finola Kerrigan
729 kr
Public Relations for Public Health and Social Good
Brooke W. McKeever
Creative Arts Marketing
Brian Whitehead, Catherine O'Sullivan, Liz Hill, Terry O'Sullivan
Revolutionizing the AI-Digital Landscape
Alex Khang, Nishu Ayedee, Pushan Kumar Dutta, Sachin Gupta, Sandeep Chatterjee
898 kr
Public Relations Cases
Barbara DeSanto, Danny Moss
645 kr
Marketing the Third Reich
Nicholas O'Shaughnessy
Sexuality in Marketing and Consumption
Athanasia Daskalopoulou, Daniela Pirani, Jacob Ostberg