AI in Business ManagementAusgabe 1

AI in Business Management: Bridging the Gap Between Technology and Strategy discusses how artificial intelligence might be used as a strategic enabler throughout contemporary organizations. The book makes AI accessible to business leaders, managers, and decision-makers, providing applied knowledge of how technological capabilities might be matched with corporate strategy. Interweaving case studies, real-world implementations, and forward-looking examination, it illustrates how AI may be used to fuel innovation, operational effectiveness, and competitive advantage when applied carefully within business models.

Designed for professionals, MBA students, consultants, and academics, the book equips readers with a balanced understanding of AI’s potential and limitations. It addresses key themes such as digital transformation, ethical AI use, change management, and data-driven decision-making without requiring deep technical knowledge.

Readers will gain from practical frameworks, strategic planning resources, and advice on navigating AI adoption in different organizational environments. Whether a digital leader or an executive wanting to future-proof an enterprise, this book provides a critical guide to converting AI technology into strategic effect.