Literatura kursowa z Marketing & Public Relations

Introduction to Sport Marketing

Corporate Social Responsibility and Marketing Ethics

Strategic Integrated Marketing Communications

Sustainable Energy Branding

Public Relations Theory III

Fashion Trends and Forecasting

Counterfeit Luxury and Consumption

Cases in Public Relations Management

Conducting Social Marketing Research

The Psychology of Advertising

The Psychology of Public Relations

Trust and Marketing Communication in the Food Industry

Customer Insight in Tourism

International Marketing in Practice

Marketing for Microbudget Films

Race, Diversity, and Social Mobility in the Public Relations Industry

Reputation Management

Creating Responsible and Inclusive Fashion Brand Narratives

Contemporary Issues in Sports Marketing

Nostalgic Branding in the Toy Industry

Luxury Marketing and Brand Strategy

Marketing Strategy for the Arts

Doing Marketing Research

Contemporary Strategic Marketing