The Routledge Companion to Coopetition Strategies

The Routledge Companion to Coopetition Strategies

Autore: Wojciech Czakon, Anne-Sophie Fernandez, Paul Chiambaretto, Frédéric Le Roy
Editore: Taylor & Francis
Edizione: 1
Data di pubblicazione: 2018
ISBN: 9781032476056

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This reference volume is the first to provide a comprehensive international survey of co-opetition research. Organised thematically and written by the world's most cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, marketing and operations management.

This reference book is the definitive resource for researchers looking to understand the field of co-opetition throughout business and management

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