Marketing the e-Business

Marketing the e-Business

Autore: Charles Dennis, Lisa Harris
Editore: Taylor & Francis
Edizione: 1
Data di pubblicazione: 2002
ISBN: 0415256003

Acquista il libro

0

Paga con Klarna
Garanzia di rimborso di 14 giorni
Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies. Topics in

Potrebbe interessarti anche

Acquista il libro0