Bibliografía en Marketing & Public Relations

The Role of Leadership in Building Inclusive Diversity in Public Relations

Crisis Response Advertising

Evaluating Social Media Marketing

Invention in PR

International Sport Marketing

Shifting the Marketing Mindset

Public Relations Ethics

Airport Marketing

Handbook of Consumer Psychology

The Global Public Relations Handbook

Perspectives in Marketing, Innovation and Strategy

The Undermining of Beliefs in the Autonomy and Rationality of Consumers

Visual Marketing

The Routledge Companion to Nonprofit Marketing

Government Public Relations

The Evolutionary Bases of Consumption

International Retail Marketing

Ethical Branding and Marketing

Film Marketing

Marketing Through Search Optimization

Cybermarketing

Practice of Advertising

Connected Marketing

Destination Marketing Organisations