Global Communication

Global Communication

Autor: Thomas L. McPhail
Editorial: Wiley
Edición: 3
Fecha de publicación: 2011
ISBN: 9781444330304

Elige cómo quieres leer

0

Paga con Klarna
Garantía de devolución de 14 días
Global Communication is the most definitive text on multi-national communication and media conglomerates, exploring how global media, particularly CNN, the BBC, Euronews, and Al Jazeera, influence audiences and policy makers alike.  
  • Includes four completely new chapters on Asian media, Euromedia, the Middle East, and public diplomacy from a post 9/11 perspective
  • Updates the story of arab media with a section on "Arab Media and the Al Jazeera Effect" by Middle East-based expert Lawrence Pintak
  • Covers the global war on terrorism and the substantial US investment in Iraqi media
  • Provides updated accounts and overviews of the largest and most important media corporations from around the world, from MTV and CNN to Bollywood
  • Incorporates discussions of Hulu, YouTube, Myspace, and the Twitter phenomenon as well as new stakeholders in global online media 

También te podría gustar