Developing Your Business Leaders

Invest in Leaders at All Levels as a Key Part of Your Business Strategy

Drawing on nearly three decades of experience across sales operations, technology consulting, and talent development, Tina Schust Robinson offers a much-needed reimagining of leadership development. She guides leadership investors—from founders, executives, and frontline managers to those doing the hands-on design and delivery work—toward a more holistic and successful approach to developing leaders at every level.

Most organizations rush to solutions. Robinson challenges that instinct. Instead of starting with programs, she begins with the business case. She explores why leadership investment is a crucial aspect of any business strategy, what characteristics define a good leader, and how to craft sustainable, highly effective initiatives tied to the organization’s and employees’ specific needs.

At the core of this book is Robinson’s one-to-one, one-to-many, and one-to-all leadership investment framework. It demonstrates how organizations can pursue coaching and mentoring for individuals, improve leadership training for groups, and implement a comprehensive strategy to address leadership development throughout the talent life cycle.

Interviews with successful corporate and nonprofit leaders and talent development pros demonstrate what this three-pronged framework looks like in action. Checklists, assessments, and exercises allow leadership investors to apply the framework immediately and tailor their solutions to specific audiences and business needs.

Whether you’re leading a team or shaping an entire organization, this book will change how you think about leadership and the return it can deliver. Because leadership development is an investment—not a program or activity