Global Fashion Business

Global Fashion Business

Forfatter: Byoungho Ellie Jin
Forlag: Bloomsbury Publishing
Udgave: 1
Udgivelsesdato: 2024
ISBN: 9781350180185

Vælg hvordan du vil læse

0

Betal med Klarna
14 dages fortrydelsesret
In today's climate, bringing your fashion brand to new international territories is more challenging than ever. In Global Fashion Business, Byoungho Ellie Jin helps you to take this next step.

Diverse examples from large and small companies, developing and developed countries, and online and offline retailers set a precedent for overcoming economic, cultural, legal, and regulatory obstacles. Practical approaches also outline methods of marketing and retailing, while chapters on topics including pricing, entry market selection and product development combine to cover everything you need to know to take your business further than ever before.

Du kan måske også lide