Game-Changing Strategies

Game-Changing Strategies

Forfatter: Constantinos C. Markides
Forlag: Wiley
Udgave: 1
Udgivelsesdato: 2013
ISBN: 9780470276877

Vælg hvordan du vil læse

0

Betal med Klarna
14 dages fortrydelsesret
Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business model?the real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.

Du kan måske også lide